Factors responsible for success of malls in India Location The location of the mall is of foremost importance as it is directly related to the catchment of the mall. Catchment refers to the type of customers and their purchasing power. Therefore, better location implies better catchment. Catchment further helps in filtering the brands that would perform in that … [Read more...]
Different Tools for visual merchandising
Running a fruitful retail location isn't a simple undertaking. While the accurate number stays obscure, some industry specialists have evaluated there to be more than one million retail locations working in the United States. With such soak rivalry, it's frequently troublesome for new stores to increase any footing with their intended interest group. Yet, fortunately visual … [Read more...]
Six-Month Merchandise Plan
The six-month merchandise plan is an instrument that makes an interpretation of benefit goals into a structure of stock arranging and after that control. The accompanying focuses should be remembered while making this arrangement. The stock spending plan ought to be set up ahead of time of the moving season (remember time taken for requesting and the time taken for … [Read more...]
Developments of Shopping Areas
There has come a time in human history that our society has become a consumer society, and in quite some time consumers are finding peace in online shopping. Now why would people buy products that they’ve never seen, gone through, or touched? The reason being simple-not to having visit the retail store; save time and much stress. People visit the shopping centres usually on the … [Read more...]
What is Direct Selling
Definition Direct selling refers to selling products and services directly to the consumer in a non-retail market. Despite, sales that take place at home, work, or another non-store location. This system often removes several of the middlemen involved in product distribution, such as the regional distributors and wholesaler. Despite products go from manufacturer to the … [Read more...]
Word of Mouth Advertising
“Word of mouth advertising also known as word of mouth marketing is an unpaid form of promotion in which a satisfied customer tells other people how much they like the business, product or service.” Essentially it is free advertising caused by customer’s experience. Usually, it occurs when the customers get something beyond what they have expected. Here a service provider has … [Read more...]